August 4, 1983: Cavs Unveil New Logo🏀

OUT: wine & gold colors, “Cavaliers”
IN: burnt orange, white, royal blue “CAVS”
New team owners George & Gordon Gund introduce new logo, replacing swashbuckling Cavalier
Research shows 3/4 of fans already call them “Cavs”
#Cavaliers ➡️ #Cavs
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